It is another layer of backlinks. You may think ‘well James Schramko that is a lot of layers to be preparing’. Well the reality is if you do what we call promote the promoters which is to create websites to promote the sites that are promoting your website you’ll go deeper than the competition.
You have an incredibly stable wall of back links to your site but not just that, many of these properties would actually rank nicely for the key phrase that we are using since now they’re reinforced with the other websites and that we haven’t even started on how we’re going to strengthen this since later on we’re going to be talking about pinging, bookmarking and also RSS and these are the great stuff.
This is why we want to place the key phrase in the title of the online properties as we’re making them so they get ranked for specific phrases. Often, we’re not planning to position these individual online resources for short phrases but we will rank them for 3, 4, or 5 word key phrases quite effectively since these properties are incredibly strong.
You are generally using these links for Search Engine Optimization purposes to push your main sites up so they get more visibility and this is among the strategies that helps us to rule the first page of Google by getting numerous properties, all connecting to one another and to your home page but in a special order. So choose a range of long-tail keywords for these particular sites, get your content ready and away we go.
Finally remember wherever we’re linking to the money page make use of a Google Analytics trackable hyperlink. This is one of the last levels where we used these trackable links with regards to article submission since from layer 3 onwards we are primarily linking to other layers so we don’t need to use the Google tracking link.