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Even if the success of your advertising campaign depends a great deal on the way your booth is designed, you personally won’t be able to lift a finger to help yourself in this respect unless you know about 3-dimensional design. The best thing you can do is to devote all your energies to what you do best. Being a sales-minded person, you are aware of the importance of promotional handouts, advertisement scripts and in-depth knowledge about your own products. So get down to doing your hand-outs, your scripts and learning all about your product. What you can’t do, have the good sense to pay trade show rentals to manage for you.
Trade show rental companies have all the furniture and fittings you will ever need, whatever type of product it is that you are promoting. Their products are also updated to conform to the latest trends in trade show technology. They employ designers, engineers and craftsmen to produce equipment that use the best materials, are strong for the kind of items they was made to carry and are durably built.
Their products represent the result of all the lessons they have learned through years of providing clients with trade show booths meant to help them promote the commodities they deal in.
Usually it was and still is convenient to lease equipment from trade show rentals whenever situations require it. This rids them of the task of spending time cooking up a nice trade booth for their products. The only thing they need do is to unpack the display when it arrives, assemble it and set it in position. In a matter of minutes everything is ready to go. After the trade show is concluded they can even request to the company to pick up the equipment and get whatever balance is still due them.
However, the emergence of lightweight trade booths has changed that picture entirely. Given the means of transport, it can be much more economical, in the long run, to purchase lightweight displays. Just as you have rented equipment from trade show rentals, you can also purchase the display outright.
Be sure to get lightweight but strong and durable trade show rental equipment or you may regret your action. You have a choice between truss and pop up displays, both of which are comparatively light to handle. Truss displays accent the display with metal ribbings and are stronger and more durable. They may be used for displaying quantities of objects.Pop ups are less strong but are made for businesses that don’t rely on product displays, such as pre-paid and pose-paid cell phone plans, real estate, insurance and the like.
Although both types of display can be transported comfortably, pop ups have the upper hand in that matter. Trusses will require larger vehicles to transfer from place to place because they are bigger than pop ups. The opposite is true with popups. To find out more about lightweight trade booths you should drop in at trade show rentals. But be sure to choose one of the more prestigious ones, such as this one.
Whether you intend to rent or purchase your product display equipment, you have all the options possible at trade show rental outfits, many of which have websites that you can visit.
Justin Shannon is a writer for Pop And Exhibits which offers Portable Display, Portable Trade Show Display, and Portable Trade Show Displays.