Companies often neglect the importance of a good letterhead design. Professionally designed letterhead can be used at a low-cost marketing tool. Your business letterhead and business cards are the first step to creating great relationships with the people who will help make your company a success. With the current competitive business market it is very important that your company handles every detail professionally and meticulously.
There are so many different elements that go into a professionally designed letterhead. When you’re creating the letterhead for business make sure it expresses your company’s identity.
Use the graphics and text on your letterhead to show and tell customers who you represent. The designs used on your letterhead and business cards will accompany many of your other materials; keep them as clean and simple as possible.
Here are a few other tips that will get your letterhead the attention it deserves.
If you think you can’t afford a custom logo your wrong.There are ways to have a professionally designed logo for your company through inexpensive online freelance serives or logo design websites.Prices can and will vary but you’ll generally end up with a great looking professionally designed logo.
• Keep it Simple: Resist the temptation to get too creative. You want your letterhead to tell people who you are without cluttering the top of the page. Don’t make your materials visually confusing with too many fancy fonts. Try not to use bold capitalized or italicized text too much that way it will have more of an effect when you do.
Letterhead text and color is an important design element to consider. Like many other design elements it is very important to not add too much. Too much color in your letterhead can give it an inexpensive look. Only use color if it is appropriate for your line of work other wise black and white is the smart choice.
Use the wasted space at the bottom of the page. Don’t be unprofessional and overcrowd the top of your letterhead with too much information. Contact details such as phone number address email and website should all be clearly arragned at the top of the page. Use the bottom of the page for the less important information.
Taking the extra time to create a great letterhead design will set your business up for success. Remember you never get a second chance to make a first impression. Make the right impression with a professionally designed letterhead printed by professionals.