Right, probably everyone in the world has heard of Facebook, even though it has not been existing for very long. But it has still managed to attract over 500 million users in a short amount of time. Yes, it also didn’t take very long for the IM crowd to figure out what to do there. Continue on if you have any interest to make money using three outstanding Facebook advertising techniques. Whether you’re targeting a patchwork bedding niche or any other niche, Facebook ads can work for you.
The first and foremost Facebook advertising tip that you need to remember is finding the profitable ads and dumping the ones that are bringing you loss. What you will do is what is called, split testing, and it is a process that’s applied to your ads. This step is critical because if your ad isn’t being profitable, then there’s something that needs to be fixed. It’s all about ROI, maximum conversions, and making under-performing ads perform better. There are some people who will spend a little money, maybe 100-200 dollars, and they won’t like the results they get. However, instead of blaming the robust Facebook advertising platform, you need to work with your own ads to set them straight. Testing is an essential part of any advertising campaign, and you shouldn’t ignore it.
Along the same lines as gender, you can use age groups as the criteria for targeting. Once again, different groups of people, by age, have their own preferences for products, and they respond differently. You could do a test by displaying an identical ad to 20-30 and then 31-40 and observe the results.
This is how you can achieve terrific conversion rates with your campaigns. Once you have that done, then you can optimize your ads more. So for example if you’re running ads about Lodis wallet, split testing can give you better return on investment.
The best part about Facebook is that you don’t need to make much of an effort to start up an advertising campaign. Make sure that your business’s landing page has a high level of interaction so that it is easier for you to convert your clicks into a profit which helps you get the most out of your advertising campaign. If you get involved with Facebook advertising, then you’ll see the incredible traffic there and get excited about what you can do. Be sure your ability to write converting ads is up to par, and if it’s not then just do some study and practice. So for instance, if your ad is about barbie comforter then you will be able to find the ad that’s giving the best result.