10 June 2010 – Cochlear, the world’s leading supplier of revolutionary Cochlear implants worldwide, has announced the launch of its new website in Japan. Offering product information as well as an online hearing community, Cochlear Japan will be an invaluable resource for individuals seeking more information and supportive services for hearing loss such as hearing clinics (? ????).
“The new Japanese website represents a significant milestone for Nihon Cochlear Co., Ltd.,” says Yosuke Tosaka, Marketing Director Nihon Cochlear Co., Ltd.
Hearing loss affects 10% of the world’s population and the number of individuals suffering from some form of speech or hearing impairment in Japanwas estimated at 350,000 in 1996. Social and cultural perception of hearing disability (???????? ) can lead to sufferers refusing treatment or denying their effects which can lead to further impairment. However, early detection is key to preventing further hearing loss and many sufferers may not be aware of the treatment options available to them, which can include government funding for hearing aids and implants.
The new Cochlear website provides extensive information on new products, support for recipients, including rehabilitation, and troubleshooting for hearing implants. There are also new hearing loss sections for children and adults which contains a great source of information potential cochlear implant recipients. “The website is designed to be drastically innovative so that all the visitors can easily find the information they need quickly,” says Tosaka. “Nihon Cochlear plans to update the content frequently, providing reliable information in a timely manner.”
Cochlear Limited has been the leading manufacturer of cochlear implants for over two decades. Developed in Australia by founder Graeme Clark, the cochlear implant has revolutionised over 170,000 individuals with profound sensorineural hearing loss. Over 5,500 sufferers in Japan have received the cochlear implant, including Momoka Endo, who received the 50,000th implant worldwide in 2003 when she was just three years old. Cochlear has operations in over 70 countries worldwide, including Japan, Korea, South East Asia andAustralia.